Technology
Sure Petcare · SureFeed Microchip Pet Feeder Connect
A microchip-controlled bowl with built-in scales for owner-measured portions.
UK manufacturer documentation
How it works
The lid opens for a registered compatible microchip or RFID tag. Integrated scales and portion lights help the owner measure food into the bowl. Connect functions use a Hub; there is no hopper dispensing fresh portions.
For owners
Living with SureFeed Microchip Pet Feeder Connect
Opening access to a bowl is different from dispensing a scheduled portion. Check whether the package includes the Hub needed for connected functions.
For the trade
Explaining it to a customer
Explain the distinction between the standard feeder, Connect version and Hub bundle. Avoid transferring package contents across variants.
Regional context
UK manufacturer product page reviewed. Confirm whether the chosen package includes the Hub.
What still needs checking
Exact local bundle, price and terms need verification before a buying recommendation.
Sure Petcare UK Microchip Pet Feeder Connect
Published sources establish documented features, not independent measurements or a commercial agreement.
Read next
Seven questions before buying connected pet tech
Microchip feeder or RFID feeder: what is the difference?