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About Pet Tech Explained

About Pet Tech Explained

Independent explanations of pet technology for owners and the trade.

Pet Tech Explained helps owners and retail buyers understand the differences that change a purchase: what a device does, what it needs and what work remains.

Editorial responsibility

Published by Frankow LTD, with editorial direction from Rafael Frankow. Rafael’s work in market-entry and distribution consultancy informs our retail questions; it is not a claim of veterinary expertise or product testing. Our coverage uses manufacturer documentation, manuals and other identified sources. We do not claim physical product testing.

What you will find

Exact-model profiles, practical guides, AI and robotics coverage, and a trade desk focused on explaining and supporting connected products. A brand overview is clearly distinguished from a product profile.

Publisher interests

Frankow LTD also provides market-entry and distribution consultancy. As of 26 October 2026, it has no advisory, representation, payment or other commercial relationship with the pet-tech brands covered here. Relevant future relationships will be disclosed on affected coverage.

How the publication is funded

Current source links do not contain affiliate tracking added by us. Payment does not determine inclusion, order or conclusions. Any future affiliate link or sponsorship will carry a clear disclosure. Read our editorial policy.

Publishing company

Frankow LTD is registered in England and Wales, company number 09261104. Registered office: Flat 50 Thomas Frye Court, 30 High Street, Stratford, England, E15 2PS.

Company register · Contact the publication